The World's Most Eco-Friendly Water Filter

REFILLABLE CARTRIDGE

than other brands

CHOOSE YOUR FILTER

SUPERIOR TASTE

OUR MISSION

We are here to provide a solution to an ever increasing single-use plastic problem.
In the pursuit of clean and tasty water, more than 100 million filter cartridges go to landfill each year. In 2019 we decided to put an end to that by creating the first refillable filter cartridge.
Simply open the cartridge and pour in the fresh filter granules every 45 days.
With zero disposable plastic and letterbox friendly refills, the Phox V2 lifecycle emits 75% less CO2 than competing brands.

LESS WASTE, MORE TASTE.

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CUSTOMER EXPERIENCES

★★★★★
"Great tasting water
without
costing the earth"
- Ursula Barnes

★★★★★
"I wish I could have had these ages ago, so much better than the Brita filter, my morning cup of tea tastes lovely and my kettle isn't getting scaled up."
- Rosemary Smith

★★★★★
"This is the best filter jug ever
The water tastes amazing"
- Rachel Morgan

★★★★★
This jug is brilliant. I chose it because it is environmentally friendly. The resultant water tastes wonderful and makes excellent tea or coffee, or just to drink on its own. Highly recommended.
- Jacqueline M